Icon Gonzalo Del Fa The Advertising Club Of New York In 2014, groupm multicultural launched its multicultural marketing analytics division to amplify their use of data. a year later, we sat down with gonzalo de. In 2014, groupm multicultural launched its multicultural marketing analytics division to amplify their use of data. a year later, we sat down with gonzalo del fa, president of groupm multicultural, to discuss how the new unit has affected business.
Gonzalo Del Fa Change Agent Next Tv Broadcasting Cable In the 25 minute conversation, gonzalo and claritas director of marketing, monique ruiz, discuss ways brands can increase their diversity and inclusion efforts in a way that is relevant and matters to consumers. Del fa’s presence and remarks at latino us day reinforced the growing recognition that multicultural marketing is no longer a niche, but a central pillar of the global advertising landscape, demanding active participation and strong representation at the highest levels. Del fa plays a key role in all aspects of multicultural marketing, diverse media, and inclusive investment efforts, providing clients across groupm's mindshare, wavemaker, and essencemediacom agencies with dynamic guidance and strategic programs to support endemic and diverse owned media. As president of groupm multicultural (" groupm "), del fa plays a key role in all aspects of multicultural marketing, diverse media and inclusive investment efforts across groupm,.
Televisionation Friday Fireside Gonzalo Del Fa President Of Groupm Del fa plays a key role in all aspects of multicultural marketing, diverse media, and inclusive investment efforts, providing clients across groupm's mindshare, wavemaker, and essencemediacom agencies with dynamic guidance and strategic programs to support endemic and diverse owned media. As president of groupm multicultural (" groupm "), del fa plays a key role in all aspects of multicultural marketing, diverse media and inclusive investment efforts across groupm,. Gonzalo defines multicultural as “whatever is not white or straight.” he plays a key role in all aspects of multicultural marketing, diverse media, and inclusive investment efforts across groupm, wpp’s media investment group. “at groupm multicultural, we use attitudes and behaviors as the defining factors to capture relevant cultural nuances,” says del fa. “we drill into consumers’ motivations to understand which values affect and drive their purchase decisions.”. The announcement was made by groupm north america ceo kelly clark, who said the new division would be led by gonzalo del fa, an experienced, multicultural media agency executive who is currently managing director of mec bravo, the hispanic media specialist division at groupm agency mec. As president of groupm multicultural, gonzalo plays a key role in all aspects of the multicultural media and marketing efforts initiated by all groupm agencies: mediacom, wavemaker, mindshare and essence.
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