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Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty

Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty
Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty

Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty When design studio weareseventeen was tasked with coming up with the branding for the bbc ’s newest channel, bbc nordic, the motions graphics expert decided to go with ‘the bright side’—an identity that conveys intelligence, wit, and contrast. Bbc studios have launched their latest linear channel, merging two channels beloved in scandinavia – bbc brit and bbc earth – to create the new supercharged bbc nordic.

Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty
Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty

Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty Bbc nordic launches with a total of five cg idents. in each, the light symbol is shown with a unique motion behaviour to represent a different side of the channel. Bbc has launched its latest linear channel bbc nordic, with a brand identity that follows the principles and behaviours of light by weareseventeen. since bbc studios was looking for a motion first approach, it made sense to commission a moving image partner who understood branding, according to weareseventeen. The bbc's new nordic channel in scandinavia launches with these striking ids fashioned by the design crew at london studio weareseventeen. The result is a visually stunning brand identity that captures the essence of the channel and its programming. long story short, bbc nordic’s rebranding by weareseventeen is a motion first identity with a recurring symbol of a light beam, called a ‘prism edge,’ that appears at a diagonal angle.

Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty
Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty

Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty The bbc's new nordic channel in scandinavia launches with these striking ids fashioned by the design crew at london studio weareseventeen. The result is a visually stunning brand identity that captures the essence of the channel and its programming. long story short, bbc nordic’s rebranding by weareseventeen is a motion first identity with a recurring symbol of a light beam, called a ‘prism edge,’ that appears at a diagonal angle. As a design led motion studio when exploring ‘the bright side’ visually, we naturally turned to 3d and motion first to develop inspiration and inevitably the building blocks of our brand identity. Our strategy for bbc nordic nordic is built on insights from our scandinavian audience and their culture and the channel programming. conceived to capture the multi faceted nature of the channel, the brand idea ‘the bright side’ conveys intelligence, wit and contrast. Bbc nordic has created a new brand identity, drawing inspiration from the way light refracts through a prism. using insights from the channel's scandinavian audience, design studio weareseventeen developed the brand idea "the bright side". A new optimistic channel from the bbc for scandinavia, a place of contrasts, of dark and light this is 'the bright side'.

Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty
Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty

Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty As a design led motion studio when exploring ‘the bright side’ visually, we naturally turned to 3d and motion first to develop inspiration and inevitably the building blocks of our brand identity. Our strategy for bbc nordic nordic is built on insights from our scandinavian audience and their culture and the channel programming. conceived to capture the multi faceted nature of the channel, the brand idea ‘the bright side’ conveys intelligence, wit and contrast. Bbc nordic has created a new brand identity, drawing inspiration from the way light refracts through a prism. using insights from the channel's scandinavian audience, design studio weareseventeen developed the brand idea "the bright side". A new optimistic channel from the bbc for scandinavia, a place of contrasts, of dark and light this is 'the bright side'.

Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty
Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty

Bbc Nordic Officially Opens With Brand Identity Inspired By The Beauty Bbc nordic has created a new brand identity, drawing inspiration from the way light refracts through a prism. using insights from the channel's scandinavian audience, design studio weareseventeen developed the brand idea "the bright side". A new optimistic channel from the bbc for scandinavia, a place of contrasts, of dark and light this is 'the bright side'.

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